Allfeat Labs Signs a Strategic Partnership with IPXHOP
Paris, July 8, 2024
Allfeat Labs signs a strategic partnership with Korean company IPXHOP, the leading Music IP Trading Platform in Korea, during the French Culture and Creative Industries Expo in Seoul, South Korea.
The strategic alliance took place during “ICC Immersion”, a conference, exhibition, and business consultation with 15 selected French companies, which was held from July 3rd to July 5th.
ICC Immersion Korea 2024 was organized by the Cultural Section of the Embassy of France Ambassade de France en République de Corée, Business France & Business France Korea to help innovative French companies enter the Korean market and provide networking and business opportunities. Other participants included FKCCI French Korean Chamber of Commerce and Industry Korea Creative Content Agency (KOCCA), PlatformL, Louis Couture, Art Korea Lab (KAMS), and KISED (Korea Institute of Startup & Entrepreneurship Development).
"This opens the way for us to expand our own solutions (MPS, Game, etc.) that have been stagnant in Korea," said Lee Hyo-seong, CEO of IPXHOP. "Together with Allfeat Labs, we will create an entry into Europe, Africa, and South America as the largest IP holder in Korea." Through this partnership, IPXHOP will open its SaaS MPS (Music Solution System), which is currently under advanced development with WiseI Tech, to the European market.
"We are delighted to partner with IPXHOP, the largest K-POP IP in the Asian market," said Antonin Marlier, Head of Asia at Allfeat Labs, adding that the company hopes to open a Korean branch in September and launch services throughout the year.
"We are pleased to connect two leading French and Korean music and tech companies that have a long history of friendly relations through the ICC Immersion Korea event”, said Shin Seul-Gi, Deputy Chief of Mission for Business France at the Embassy of France, who coordinated the agreement, adding that she hopes the friendly relationship between the two companies will contribute to expanding business exchanges between the two countries.